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Rossi is a fully qualified Assistance Dog thanks to support from Dog A.I.D.


Tel: 01743 588 469  


Copyright 2009 ©


& Wendy 

the Golden Retriever


Dog A.I.D. new jacket launch

It was decided that Dog A.I.D. needed a new fresh look after using the same style of jacket for 25 years.  

It was left to me (a colour blind, partially sighted muppet to do this).  Thankfully I've a great bunch of people around me to tell me when colours look hideous and all of my staff are dog owners too so I had a selection of doggy models to show off the new Dog A.I.D. jackets for 2015.  Also I was tasked to come up with an eyelet as many dogs wear a harness.  This was more of a challenge than I expected as a buttonhole didn't last and hold the material as there's the top layer which is a waterproof but breathable material and beneath it there was a coolernet so air can flow over the dogs back, all of this needs to be held firm by an eyelet.

Nothing is impossible, the word itself says 'I'm possible'!

Audrey Hepburn

Rossi posing
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New next to old style
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Kato the poser
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Wendy voguing
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Rose smiling
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New eyelet design
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Rossi in his old jacket
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What a smile!
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The jacket was a great success as it looked fresh and nothing like the other ADUK accredited organistaions.  It has also meant that even Dog A.I.D.'s smallest dogs now have pockets on their jackets that are large enough to carry tablets, the ADUK identity and much more.

Dog A.I.D. | Earlyworld House | 7 Darwin Court | Oxon Business Park | Welshpool Road | Shrewsbury | SY3 5AL | Telephone: 01743 588469  | Registered Charity No 1178719


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